Artist Debbie Morgan owns MorArt in Milford Centre and has a unique gift for everyone.
When and why you did you start this business?
I first started my business just over five years ago when I opened a little shop in Whangaparaoa. Selling mainly my own original artwork, along with a small range of locally made products. Over the next few years, we gradually expanded our range as there was a growing need for quality, New Zealand made products. We then decided to open a store here in Milford and have been here three years now.
How would you describe what is special and unique about it?
Every item in our store tells a story. We can confidently give our customers all the information behind each piece, like who has made it, where they are from, and their inspiration behind their creations. I have personally met every supplier, artist or designer and have become friends with most of them. This, I believe, sets us apart from our competitors, making us truly special and unique.
What gives you the greatest buzz?
Quite simple really: when our customers walk out of our store happy! We have so many customers come in with that look on their face not knowing where to start. Having to choose something for that hard to buy for person or that friend that has everything (we’ve all got one of those!). It is such a joy for us to be able to help them find a special gift that they know with go down a treat. That gives me a real buzz every time!
What is your number one tip for anyone starting a business?
I have thought long and hard about this question and I can’t narrow it down to just one thing. You must first and foremost be passionate about what you are selling and the service you wish to provide. It is important to do your homework, know who your competitors are and know your market. Don’t try to be too many things; just stick to your knitting and do it well.
What do you love about Milford village?
The people! We have an amazing community who love to support local business. Even if it’s just coming in for a daily chat. It’s just lovely.
Tell us what’s happening in store during November.
We now have most of our Christmas stock in. I am very excited about our selection this year – I think it is the best to date!
We’ve also got some fantastic new ranges to spruce up your own home for the Christmas season. Tania Wolfkamp placemats and coasters were a huge hit last year and she has come up with some new designs that I know you’ll love. A couple of sets are definitely coming home with me!
Please sum up your business in one sentence.
MorArt offers a range of affordable, contemporary art work and New Zealand made gifts right here in Milford, and all with knowledgeable, friendly customer service.