New World will open its doors in Shore City in Takapuna on November 14th, and a pleasing aspect is that the owner-operator is a local. Doug Cochrane, who lives locally in Devonport, is opening the brand new store. This will be a local business.

Doug and his wife Cary also own the Flagstaff Gallery in Devonport. Their son Angus attends Takapuna Grammar and they also have a daughter, Hattie.
An Englishman, Doug has extensive international experience, having worked for Tesco for three decades in the UK, Turkey, Japan and China, before coming to New Zealand five years ago to work for Foodstuffs, owners of the New World brand. A year ago he stepped down from his role as Retail GM at Foodstuffs to train as a store manager in preparation for becoming an owner-operator. He is thrilled that this opportunity has come up right on his doorstep.
“The opportunity to own my own supermarket business has always appealed,” explained Doug Cochrane, when we met him for a tour of the site in early September, located within Shore City Centre in Takapuna. “I have come to learn that the Foodstuffs model is a good one, and having been through thorough training I can’t wait until we open.”
The store will offer what shoppers expect and love about New World – produce, butchery, bakery, seafood, delicatessen and an extensive range of beer, wine and cider – including Click & Collect, which will be situated in a convenient footprint for busy shoppers.
“Shore City presents a great opportunity including three hours of free parking for our customers using Shore City carpark. The new mall owners (Precision Group) have invested a great deal in improvements and we are excited about the development of Takapuna that’s under way.”
As we detailed with excitement in our July issue, New World Shore City will be one of the first stores to open under a brand-new boutique design concept with strong themes conveying a marketplace atmosphere with natural materials and a focus on freshness and vibrancy.
“The Supermarket offering and boutique experience New World will bring to Shore City, aligns perfectly with our aim to provide a first class shopping experience to Takapuna,” says Shore City Centre Manager Jan Walker.
We had the opportunity to see the large space being worked on behind the hoardings and it is impressive. There’s plenty of space for a great supermarket that locals will love. The new business will also provide 60-70 new jobs in Takapuna.
“We are creating a store for foodies,” added Doug Cochrane. “As well as the full grocery range, we expect our fresh food counter to be popular. There will be deli foods, fresh meats, vegies as well as hot food and sandwiches. We will make food-to-go options very easy for lunch and dinner. We will be reflecting local customer needs which we will refine as we go. Our aim is to provide a customer experience that only an individually owned business can offer.”
Catering deliveries will also be a service that New World Shore City will provide. Due to the central Takapuna location Doug Cochrane is expecting that to be popular. There will also be online deliveries.
The new supermarket is situated on the ground floor of Shore City, conveniently located adjacent to the Food Gallery and the entrance to the multi level undercover carpark, which is accessible via both Como and Anzac Streets.
The visuals and plans we viewed with Doug Cochrane on site showed that there will be a very wide open entry to the supermarket from within the mall. The check-outs have been positioned to the side of the wide entry which will make the store very customer friendly.
Roll-on November! As a Takapuna local I can’t wait to have this wonderful supermarket on our doorstep.